How US Foods Turned Their Massive Fleet of Trucks into Rolling Billboards for Success
Video Credit: Entrepreneur - Duration: 18:36s - Published
How US Foods Turned Their Massive Fleet of Trucks into Rolling Billboards for Success
At the National Restaurant Association Show, Diane Hund (Chief Marketing Officer at US Foods) revealed how the company’s marketing strategies, including consistent truck branding and authentic human touchpoints, help build trust and loyalty across more than 250,000 restaurant and foodservice operator partners nationwide.
Watch now to learn how US Foods’ team brings its brand to life, why brand consistency matters, and the ways AI is transforming menu design and marketing for restaurants.
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